Creating a Winning Website

Creating a Winning Website: 5 Key Elements of Design to Help Drive Traffic


Web page design and style plays a vital purpose in determining the success of a site. A properly-intended site wants to supply a good user knowledge, making it uncomplicated for guests to find what they are seeking for in addition to staying visually desirable. We have compiled a list of 5 key features of website design and style that can support make your business stand out versus competition and support drive a lot more visitors, gaining you new clients.


Initial and foremost, it is essential to have a very clear and effortless-to-use navigation. People should really be capable to find what they are on the lookout for within just a subject of seconds. This can be attained by maintaining your menu items limited, with a maximum of 6 to 7 categories in overall, and generating them uncomplicated to read through at a swift look. Try to retain the category names at 1 to 2 phrases, if attainable.


One more significant part of site design and style is the structure. A clean up and structured web site would make it a lot easier for website visitors to examine and comprehend the information on each web page. This can be achieved by employing a grid-based structure that functions as the framework for every single webpage, applying constant typography all through the web site and earning sure every single segment is simple to digest at a speedy look.

Colors and Imagery

It is also significant to fork out attention to the colour plan and illustrations or photos used all through your web site. The colours should really be constant to your brand name and really should enhance the in general layout. Deviating from your shade palette ought to come about sparingly to stay away from being labeled as inconsistent or untrustworthy to your shoppers. Pictures need to also tie into your colour plan and be higher-quality and related to the material on every web site.

Responsive Style and design

Just one of the most important areas of web site design and style is creating absolutely sure your web page can be viewed across equipment. With the increasing use of mobile gadgets to access the internet in area of desktop personal computers, it is critical that a site is optimized for all display screen dimensions. This suggests that the structure and information need to regulate to in shape the screen, delivering a seamless knowledge for website visitors no matter of the unit they are employing.

Load Time

Persons are busier than ever these times, which means you may only have nanoseconds to make your perception on the consumer. That becoming reported, website visitors will speedily get rid of interest if a web site will take too extensive to load. To increase load time, it is essential to enhance visuals and lower the use of significant documents on your site.


By paying consideration to these essential components, you can create a web site that not only appears very good, but also gives a terrific consumer practical experience and drives a lot more traffic. Hunting to redesign your internet site or start a manufacturer new create? Get hold of us to get started, or give us a simply call at 330-286-0487 to get a tailor made estimate now. Also, really do not fail to remember to adhere to us on all of our social platforms. Continue to be up to day on our monthly newsletters, complete of a lot more valuable guidelines and methods!